Work Experience:
Digital Marketing Coordinator
2023- Present
As Digital Marketing Coordinator, I drive the creation & strategy of paid search and social digital campaigns across Mulpha's range of assets including hospitality, retail & commercial, & more. I work collaboratively with internal and external stakeholders, and deliver regular paid digital reports across all assets and provide insights and recommendations to help improve performance results.
In this role, I have implemented conversion tracking across Google Analytics and Google Tag Manager to help measure success across Mulpha's brands such as Sanctuary Cove and Bimbadgen Winery.
In this role, I have implemented conversion tracking across Google Analytics and Google Tag Manager to help measure success across Mulpha's brands such as Sanctuary Cove and Bimbadgen Winery.
2022- 2023
Digital Coordinator in a full-service advertising agency:
Worked with internal and external stakeholders. Supported the performance team in the management of digital campaigns for clients across industries such as education, retail, and more. I assisted with writing ad copy, strategy and recommendations for clients. Data-driven and highly motivated, I have experience working on various tools:
Google Ads, Facebook Ads Manager, TikTok
Google Analytics
Google Data Studio
Google Ads Editor
Microsoft Office Tools:
Microsoft Excel, Microsoft Powerpoint, Microsoft Word, Microsoft Outlook
Communication:
Microsoft Teams, Zoom, Slack